This seems to be a hot question with businesses new to Twitter. Why do I need to hear what people had for lunch, or that they're walking their dog? Well these posts are allowing you to get to know the person beyond the virtual world. The majority of posts are not lunch or dog related, but rather helpful and useful information that you can then share with your followers. So how do you use this new social media platform? Lets take a look at some of the basic features to get you started.
This is a 140 character mini blog post. This will post will appear to each of your followers. This is a short summary on what is going on, what you are doing, something interesting you want to pass on and information you want to share.
Who to Follow?
Twitter is about connecting and networking. People will follow you and you can follow people. When you have found someone that peaks your interests you can follow them and receive their Tweet updates. When you are on their Twitter profile you will see their picture and just below will be a follow button. In one click you are their newest follower. Do you have to follow someone who is following you? This is up to you. You do not have to, but keep this little tidbit in mind. If you are not following someone they cannot direct message (private message) you in the future.
Finding people to follow:
Your other networks.
Email/RSS/or Text follow.
You can invite your connections to Twitter if they are not Tweeting yet. Send them an email with your information and invite them to join you. If they do not want to sign up for Twitter at this time let them know they can subscribe to your RSS feed and get your updates that way. To do this all they need to do is click on the RSS button in the right column and insert that URL into their RSS reader. The other option they have is to receive your updates to their wireless device as a text message. All they have to do is -follow [user name]- to 40404.
The Art of the @ Reply
You received a Tweet that must be shared now what do you do? Quite simple, from the Twitter interface click the little grey arrow to the right of that specific Tweet. Now you will be taken to a Tweet post that will display @ and their name (ie. @ErinTillotson) Then be sure that you paste in their original message, if you have room you can add a statement about it.
I just want to send a message to one person. This is also a function of the @ reply. Just type in the post box @ and their username proceeded by your message. Now remember this is not a private message, your whole network will see this message.
Direct Message Anyone?
Now here is how you send that private message. To do this type a capitol D followed by a space and then the username, then of course your message. This will arrive to that user only.
Here is a nifty tool. You can use this in a few ways. I use this as a Twitter Testimonial Area. What the world are you talking about Erin? If I receive a thank you, a good job, a recommendation over Twitter I favorite it. Then when some visits my favorites they will see all the wonderful things I have helped with. The other use for this feature is to remember Tweets. Favorite it for future reference, because you like the quote or what ever reason you want to!
What other Twitter questions do you have?